Nov 19, 2018
Roice Gummer first got into business as a self employed personal trainer after leaving the UK armed forces. He always had a vision to build a company, and bought his business name and domains on the internet whilst still serving in Afghanistan. His passion stems from impacting peoples lives, through body transformations and lifestyle improvements. He played many sports growing up, excelling in football and swimming. Roice's ambition is to build a company that lets people know that the healthy lifestyle and body they want is achievable and that there are options other than performing the same boring gym routines or eating the same boring meals.