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The Sage Thought Leadership Podcast is dedicated to the possibility that entrepreneurs continue the work of creation. We celebrate them by allowing them to tell their stories and share their knowledge with others. In doing so we energize the success of businesses around the world through the imagination of our people and the power of technology.

Mar 29, 2023

Across three episodes, Jeff Richards and David Beard from the Sage CRM team talk with Gary Bissig, Senior Vice President at LabRepCo, a Sage CRM customer for over 10 years & one of the largest and most respected consultative laboratory equipment sales organizations in the United States.

In this episode, Gary talks about managing the "cultural changes" with the introduction of a new system, changes to closure rates seen by the sales team after the system went live and the pivotal moment when CRM delivered a fundamental shift to the business.