Mar 29, 2023
Across three episodes, Jeff Richards and David Beard from the Sage CRM team talk with Gary Bissig, Senior Vice President at LabRepCo, a Sage CRM customer for over 10 years & one of the largest and most respected consultative laboratory equipment sales organizations in the United States.
In this episode, Gary talks about managing the "cultural changes" with the introduction of a new system, changes to closure rates seen by the sales team after the system went live and the pivotal moment when CRM delivered a fundamental shift to the business.